Live your best life in color! This Color Icon 10-Pan Palette features an improved, richly pigmented and buttery-smooth vegan formula in matte, satin, shimmer, and metallic finishes. This specially curated palette is perfect for achieving the look of your dreams whether it’s naturally soft or jaw-droppingly bold. Every shade is buttery soft for seamless blendability and easy layering. Usable both wet and dry, it’s easy to create a true rainbow of creative effects that leave you having a look and feeling like a true 10/10. wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert so we can keep you having a look fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options at the same time as setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination
Buttery Soft And Blendable: These ultra-soft and super-smooth pigments are easy to blend, so you’ll be able to mix’n’match palettes and colors with ease
Flashy Finish: Be the queen you were born to be with these high-affect finishes from slight shimmer to magnificently metallic to glamorously glittery
Long-Lasting Wear: Whether it’s for a photos shoot, party, or parade, these pigments have your back with long-lasting wearability
Mix And Match: Why stop at just one? With such a lot of vibrantly-pigmented palettes to be had, it’s easy and fun to mix things up by blending different colors and finishes
Cruelty-Free: wet n wild products are never tested on animals and are at all times cruelty-free
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